wal mart marketing

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Title: wal mart marketing

Essay Details:

Subject: Business

Author: Kevin J

Date: August 10, 2015

Level: University

Grade: A

Length: 5 / 1387

Essay text:

1). In the United States, the company includes Wal-Mart discount stores, Supercenters, Neighborhood Markets, and Sam’s Club warehouse membership clubs. The company also has many international operations. Wal-Mart is considered a variety store which focuses on low prices, and has been committed to upholding their basic value of customer service. Wal-Mart employs three basic beliefs which are respect for the individual, service to their customers, and striving for excellence (Hayden, 2002, p. 2). Wal-Mart’s corporate management strategy involves selling high quality and brand name products at the lowest price possible...

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