Wal-Mart ASDA

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Title: Wal-Mart ASDA

Essay Details:

Subject: Business

Author: Paul L

Date: August 18, 2014

Level: University

Grade: A

Length: 5 / 1300

Essay text:

The general audience for the Wal-Mart company can be very general in that it is a supermarket, that caters for the general public, rather then just a specific audience that most other businesses will tend to target, making finding a specific audience much harder. The general audience however could be seen as someone more female skewed, with most of the shoppers being in their mid 20’s to late 30’s. They are their for their shopping for both personal and gift based purchases, that meaning that they are there to shop for themselves, but are also there to shop for gifts for their partners or for general gifts to their family and friends...

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