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Essay text:
Wal-Mart (WMT). Retrieved July 28, 2008 from http://www.wikinvest.com/stock/Wal-Mart_Stores_(WMT)
? Demographics of shoppers mostly American
? Trends and patterns
o International strategy – selling American culture not just the product
? presence in the United Kingdom, Mexico, Central and South America, China, and Japan.
? “More emphasis on international sales as international revenue as a percentage of total revenue has grown from approximately 20% in fiscal 2007 to over 24% in fiscal 2008”
? Acquisition strategy for international expansion
? Exploring entry to India
• Wikinvest (n...
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