Wal-Mart

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Title: Wal-Mart

Essay Details:

Subject: Business

Author: Robert G

Date: June 12, 2016

Level: University

Grade: A

Length: 7 / 2046

Essay text:

Wal-Mart’s extension to groceries seemed very logical and offers customers a chance for one-stop shopping. Given the company’s reputation for low-prices, customers can be confident they will also be getting the best prices on food. The success of the grocery side is making the switch to supercenters very easy for Wal-Mart. The company is very enthusiastic to switch to ever larger supercenters. This attitude is reflected in Wal-Mart’s Vice Chairman John Menzer when he said “We would love to wave a magic wand and [make] every one of our discount stores a supercenter.” Wal-Mart’s Grocery Weaknesses to Competitors Wal-Mart’s move to groceries was largely pushed by their realization that their standard discount stores had saturated the market...

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