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The difference between a successful and unsuccessful manager can be traced back to effective planning. Planning is like a blueprint for businesses. It is the first tool of the four functions and the other three functions can all be traced back to planning. They cannot be achieved until the plans and goals are in place and clearly defined. There are many examples of planning including: strategic planning (vision, mission), business planning, project planning, staffing planning, advertising and promotions planning, etc. (McNamara, 2007). Strategic planning is where the organization's strategies are determined using a 3 question process...
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