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The company has been slowly gaining on its main competition since the 1970's, when it was the world's fourth largest car manufacturer and is showing no signs of slowing down. Their upper level management's brilliant usage of cycle time reduction has made their recent moves both strategic and efficient and allowed the company to move ahead of Ford Motor Company in terms of size and prestige. Ultimately, the creation of hybrid vehicles, the ability to build more vehicles in the United States, and the further expansion into China have led to Toyota's recent success.
Moreover, the recent increase in the price of gas has led to consumers to favor smaller vehicles and hybrid vehicles that use a gasoline engine and an electric motor...
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Common topics in this essay:
- Hybrid Vehicles in the Auto Industry
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