Toyota

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Title: Toyota

Essay Details:

Subject: Business

Author: James H

Date: December 31, 2013

Level: University

Grade: A

Length: 2 / 573

Essay text:

Toyota did not spring up and suddenly become popular. Toyota's cars were dubbed soulless in the 1980's as plush good looking cars were the popular items. Toyota's slow gain is shown by their percentages in the market. The results show 2% in the 70's, 3% in the 80's, 8% in the 90's and in 2006 it broke into 13%. This slow rise shows the companies philosophy of the Japanese word "jojo" which means slowly, gradually, and steadily (Stewart & Raman, 2007). Toyota is now facing the challenge of growth. Their training style was to have the new managers and upper level employees come to the mother company in Toyota City to train in the Toyota Way...

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