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Essay text:
The handheld market expanded quickly, especially after the launch of the Palm Pilot in 1996,
and the appearance of the first Microsoft-based devices. Palmtop designed applications for all of those.
• In 2001, the company was relaunched as TomTom in order to focus on in-car navigation appliances. The
company dates its main success back to March 2004, when it introduced its first fully integrated, purpose
made ready to play navigation device, the TomTom GO.
• TomTom is the leading provider of personal navigation products and services in Germany. Products include
portable all-in-one navigation devices, which enable customers to use products right out of the box, and
software solutions for use on PDAs and smartphones, to enable navigation on these devices...
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