The Target

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Title: The Target

Essay Details:

Subject: Business

Author: Augustus M

Date: August 16, 2016

Level: University

Grade: A

Length: 2 / 513

Essay text:

In effort to extend further into the community The Dayton Company opens its first discount merchandising store in 1962 ? Target Store. In 1969 the Dayton Corporation and The J.L Hudson Company merge becoming The Dayton Hudson Corporation and in 1975 Target Stores becomes it's #1 revenue producer. Three years later The Dayton Hudson Corporation purchases Mervyn's and becomes the 7th largest retailer. In the 1980's Target Corporation marketing leads the company to the pinnacle of advertising. In 1985 the weekly newspaper advertisements for Target is second only to the Sunday comics as America's most read insert...

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