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This essay will focus on the Wal-Mart case, analyzing how the US culture and institutions influence the strategies of the company.
American National Culture
National Culture can be defined as the programming of the mind or the beliefs of a group as to what behaviour are good and bad. The analysis is based on Hofsted’s five culture dimensions.
US: 91-46-62-40-29
Average: 43-64-50-55-45
1. Collectivism/Individualism
Collectivism is the extent to which important decision are made by groups. It indicates the degree to which individual are inter grated into groups. US has got the highest IDV figure of the world at 91 (average 43), which means the relationship between people is loose and everyone tend to take responsibility of its own and only looks out for itself and its family...
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Common topics in this essay:
- CELEBRITY ENDORSED ADVERTISING
- DISCUSS THE POSTIVE AND NEGATIVE INFLUENCES OF CORPORATE CULTURE
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