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Essay text:
Business-to-Consumer (B2C) and Business-to-Business (B2B) commerce are the exchanges companies use to stay competitive. These exchanges are unique in their function and create distinct supply chain site differences. This paper will discuss B2C and B2B commerce and how the supply chain differs on a B2C site compared to a B2B site.
B2C sites are internet based market places. E-business portals link customers to suppliers with the objective of passing goods and services to the end user. B2C sites use three venues to entice prospects to become customers. The first venue is the auction store, the second venue is the on-line store, and the third is on-line services...
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