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Essay Details:
Essay text:
Critical Success Factors :
1. Environmental Analysis
- identify SWOT
- understand the environment, customers ,industry, and competitors
2. Determine Corporate Mission
- state the reason for the firm’s existence and identify the value it wishes
to create
3. Form a strategy
- build a competitive advantage, such as low price, design or volume
flexibility, quality, quick delivery, dependability, after-sales services,
broad product lines, differentiation, flexibility, etc
Choose The Strategy (3 strategies that relevant through the Price War Situation
• Differentiation (defense), ex : STARBUCKS
• Low Cost Leadership (attack), ex : EasyShare, Southwest
• Wait and watch / Competing on Response (attack and defense)a Full of flexibility, ex : ING, HSBC
Then it’s time to achieving competitive advantage through Operations as the part of the Functional Areas ? Core Competencies
B...
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