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Essay Details:
Essay text:
Technological 6
3. Political-legal 6
4. Sociocultural 7
B. TASK ENVIRONMENT 7
1. Threat of new entrants 7
2. Bargaining power of buyers 7
3. Threat of substitute of products or services 7
4. Bargaining power of suppliers 7
5. Rivalry among competing firms 8
6. Relative power of unions, governments, special interest group, etc. 8
C. SUMMARY OF EXTERNAL FACTORS 8
IV. INTERNAL ENVIRONMENT: STRENGTHS AND WEAKNESS (SWOT) 10
A. CORPORATE STRUCTURE 10
B. CORPORATE CULTURE 10
C. CORPORATE RESOURCES 10
1. Marketing 10
a. Product: 10
b. Price: 11
c. Place: 11
d. Promotion: 11
2. Finance 12
3...
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