Starbucks

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Title: Starbucks

Essay Details:

Subject: Business

Author: Dennis P

Date: February 27, 2016

Level: University

Grade: A

Length: 5 / 1486

Essay text:

But what business would they start? One day, a light bulb finally went off in their heads as they decided their new business would be in gourmet coffee. The idea first grew its roots as Sigel, Bowker, and Baldwin traveled together in Europe. The coffee served in Europe was extremely different than the kind Americans were used to drinking. European coffee was rich and dark. After returning home, Baldwin had a taste of Alfred Peet’s fine coffee. Alfred Peet was a coffee roaster from Holland who after having a taste of American coffee, decided to open up a shop to offer a better tasting coffee...

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