starbuck case

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Title: starbuck case

Essay Details:

Subject: Business

Author: Nancy B

Date: August 24, 2015

Level: University

Grade: B

Length: 2 / 435

Essay text:

Einstein/Noah Bagel Corporation operates 460 bagel cafes in the U.S (hoovers.com). Dunkin’ Donuts operates 6,000 locations in the U.S. and 30 countries (dunkindonuts.com). Starbucks has 6,566 locations in the U.S. and 40 countries (starbucks.com). It is obviously that Starbucks has major competitors, and the competition has about equal volume of operations combined. The volume of locations are so closed that competitors are selling similar products, including specialty coffees and high quality foods. Competitors are matching each other move with similar countermove. In this saturated market, competition is high...

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