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Essay Details:
Essay text:
(2) The end-user consumer- its focus in designing the product and broken down into the target age groups.
SWOT Analysis:
Internal Strengths
• Higher technology and enough innovation ability in design.
• Good retailer relationship and extensive global distribution network (5000 retailers in the world)
• Good advertisement.
• The people in the company and the passion which the people have for what they were doing.
Weaknesses
• Sales amount was going down.
• Dealers don’t have the time to educate customer in each product of every line that they carry.
• Just focus on the retailer instead of the end-users...
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