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Southwest Airlines Case Summary

southwest airlines case summary

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Title: southwest airlines case summary

Essay Details:

Subject: Business

Author: Ellen D

Date: August 14, 2015

Level: University

Grade: A

Length: 3 / 816

Essay text:

Southwest is also one the most profitable airlines in the world posting a profit for 34 consecutive years. September 11th was the worst day for airline companies around the world. There was close to a 20% drop off in airline traffic in the fourth quarter of 2001. The U.S. commercial airline industry was in turmoil and companies began taking out loans to cover a $3 to $8 million daily cash drain. Almost one fifth of the airline industries employees were laid off. U.S. carries lost a combined $7.8 billion in 2001, and 3.3 million dollars of that money came in the fourth quarter. Southwest Airlines did not lay off any employees...

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