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Management, from the CEO down, was already convinced that the new process was a success; thus, if managed the implementation successfully, his efforts would be perceived as no great accomplishment.
Carson (head of chemical processing): if the project worked well, he would be consider as a hero; however if it failed he would be seen as the one who was the mentor of the failed project, but due to his technical knowledge he would not be fired.
3) What should Bolten do?
He should ask for more time allowing R&D works more intense, specifically in the area of larger sample sizes
Why?
This process still has a great likelihood of working (shows very strong statistical evidence)
It will bring in higher revenue and immediately bring more value to the company
Kodak is exploring to find a core competency within an industry
If the new solagen process was not an option how would you proceed as a gelatin plant manager?
Study the Gelatin process in order to understand its variables...
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