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Sears Roebuck And Co Vs Wal Mart Stores Inc 1

Sears, Roebuck And Co. Vs. Wal-Mart Stores, Inc

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Title: Sears, Roebuck And Co. Vs. Wal-Mart Stores, Inc

Essay Details:

Subject: Business

Author: Allen F

Date: October 20, 2016

Level:

Grade: A

Length: 2 / 310

Essay text:

Between 1995 and 1997, Sears’ retail store revenue per selling square foot was not only lower than that of Wal-Mart but in decline. Sears allows customers to pay for merchandise over time if they use the company’s proprietary credit card. Sears opened 24 million new credit card accounts over a 3 year period and had 27 million active customer credit accounts with an average balance of $1058 in 1997. The balance on credit cards accounted for 90% of the total receivables. In contrast, Wal-Mart does not have their own proprietary credit cards and its customers may use a MasterCard with a Wal-Mart logo that is issued by the Chase Manhattan Bank...

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