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Essay Details:
Essay text:
The effects of marketing and advertising are lasting, however the strategies regarding the two should be carried out carefully or else the company will suffer from a poor image in the target market. In this paper, I examine the relationships between marketing and advertising and their impacts on business. My results suggest that the right advertising strategies can encourage consumer retention and increase business long-term profitability.
Introduction
In this rapidly changing corporate world, competition is fierce and each organization is trying to attract as many customers as possible to stay a step ahead of their rivals...
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