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Essay text:
We use the same practices, but we take advantage of the possibilities that technology gives us.
Even though technology makes some processes easier and saves time it might not always have a positive effect on the consumer. For example, it is a different experience for a buyer wishing to purchase a product over the Internet when he is met with a human voice. Technology now makes it possible to purchase products this manner. However customer buying a product over the Internet will not be able to ask for assistance whereas in the old way in conducting business a salesman is always near to offer help and persuade the consumer to purchase the product...
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