Rmf

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Title: Rmf

Essay Details:

Subject: Business

Author: Norma D

Date: August 1, 2014

Level: University

Grade: A

Length: 2 / 537

Essay text:

On the announcement of the launch of iPhone in June, share prices of Apple Computer Inc. immediately rose by 8% while the shares of competitors, such as RIM, Nokia, Motorola, and Palm, all fell. The launch of the iPhone is a defensive action against cell phone companies, such as Motorola and Nokia, who are introducing smart phones that can play music. These smart phones are aiming at the same consumer market as the iPod. Some analysts strongly believe in the successfulness of iPhone while some analysts think otherwise. At the same time, some competitors fear the launch of the product, while RIM is confident that it is unlikely that they will lose their core business consumers...

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