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The research was obtained through conducting focus groups in which a group of people were asked about their attitude towards Secret Seal's product concept, idea, selling method or price. Each of our six Secret Seal members asked different peers ranging from various college students and companies regarding their knowledge of our product, ensuring that the participants are still part of the supposed target market.
Constructing primary market research before starting a new business is important. It has helped our company to determine the general value, the identity and market share of Secret Seal...
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