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and Puma counts with more than 9000 people employed.
Puma has an outsourcing manufacturing facilities in over 40 countries.
PUMA is characterized for sports lifestyle fashion, because at the same time they make good quality products and very modern, according to fashion moment
Between 1993-2002 Puma had a lot of problems, the mistake of PUMA was the massive segmentation that made this brand get into a hard crisis. To recover the situation of 8 years with looses, Puma started working with products destinated to small groups, and started with the homosexuals and their accessories that were really successful...
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