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Essay text:
Although Apple Computer already had a huge following of loyal costumers, the iPod has created a new generation of Apple fanatics that simply cannot get enough of the iPod and all of the iPod attachments that have since developed.
THE GROWTH STAGE
Currently the iPod finds itself in the growth stage of its product life cycle. It has shown a steady growth rate as demonstrated in the sales reported by Apple Computers for the past 15 quarters. The most recent quarters have shown a significant increase in the sales volume of iPods, a good indicator that the iPod market is expanding. It appears as though there is now definitely a public awareness of the Apple iPod worldwide...
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Common topics in this essay:
- AN ANALYSIS OF SEGMENTATION, TARGETTING AND POSITIONING STRATEGY OF IPOD ? APPLE
- Apple IPOD - VIPI analysis
- Apple Product Life
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- PRODUCT LIFE CYCLE AND INTERNATIONAL PRODUCT LIFE CYCLE ECONOMIC AND MARKETING PERSPECTIVES
- Product Life Cycle Analysis for the Apple iPod
- Product Life Cycle And International Product Life Cycle Economic And Marketing Perspectives
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