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Essay Details:
Essay text:
Instead, large retail chains and major supermarkets increase competition among consumer goods' manufacturers. Switching costs are low or in most cases null.
Position of the company in the Industry:
P&G has a global leader position in the consumer goods industry with many well known premium products in its portfolio like:
- Fabric and Home Care: Tide, Cascade
- Baby, Feminine and Family Care: Bounty
- Beauty Care: Max factor, Cover Girl, Head & Shoulders
- Health Care: Crest
- Food and Beverage: Folgers Coffee
Company Strategy Analysis
Procter & Gamble is a related diversified company with five main business segments: Fabric and Home Care; Baby, Feminine and Family Care; Beauty Care; Health Care; and Food and Beverage...
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