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Additionally, they should preserve their niche market which is composed by not only customers who always feel loyalty to Polaroid but also a youngster market. Due to the fact that Nikon stopped the production line of compact film camera since 2004, while Cannon stopped to produce a compact film camera since 2003. Film has died from the photo market; in particular, an instant film was substituted by digital camera already. Undoubtedly, Polaroid should invest in one stop photo lab services. Because Polaroid is specialized in film; in fact it is not too tough to develop this specialization. Research group IDC noticed that people tends to decrease home photo printing, because it is expensive, difficult, and fiddly...
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Common topics in this essay:
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