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Planning is a process of making a decision and the steps that are taken to implement it.
Traditionally, companies have utilized the basic planning functions to develop plans to achieve a goal. The basic planning function consist of a situational analysis which process planners are used, within a time and resource constraints, to gather, interpret, and summarizes all information relevant to the planning issue under consideration (Bateman and Snell, 2009).
Managers would use the findings from the situational analysis to generate alternative goals and plans that maybe used in the future. Each alternative goal and plan would be evaluated; prioritizing the better goals and paying close attention to the cost of any initiated plan and the investment return on it...
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