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Papa John's and other major pizza chains cannot afford to compete with those shops due to the low costs. Looking at the competition from this perspective, the industry is not as saturated as first thought. There are only a few major pizza chains that are in competition with each other, but considering the large market share each of these major chains has and taking into consideration the local pizza shops, there is a lot of rivalry amongst competitors in this industry.
The industry growth rate is currently 12.09%, which is not as vast as it once was. While the industry is still very competitive, market share is also very limited for new companies, so there is not as much room for growth...
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