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P2p And The E Music Industry

P2P and the e-music industry

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Title: P2P and the e-music industry

Essay Details:

Subject: Business

Author: Jason W

Date: March 6, 2014

Level: University

Grade: C

Length: 11 / 3136

Essay text:

The marketing mix elements of price, product, promotion and place for digital content e-music businesses are then explored. Customer value, implications for the value chain and related ethics are then considered. Finally recommendations will be presented. This report is based on a survey of recent literature and text books on the topic of P2P networks and the e-music industry. 2. E-business and the Internet ________________________________________ E-business can be defined as “the transformation of key business processes through the use of Internet technologies” (Chaffy, Ellis-Chadwick, Johnston & Mayer 2006, p...

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