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Essay Details:
Essay text:
The table below details a SWOT analysis of P&G.
Procter and Gamble
Strengths Weaknesses
• Ability to create strong brands in multiple markets.
• Brand loyalty by many customers.
• Global market share leader in most regions.
• Large amount of free cash flow. • Customer focused on brands instead of P&G, sales can be lost if brand is sold.
• Growth strategy is based on acquisitions.
• Low emphasis on new product development.
Opportunities Threats
• International growth through existing brands.
• Development of new products and brands.
• Ability to make large acquisitions in the market...
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