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Later on we will see the results of this marketing, its effectiveness and either success or failure. Finally, we'll comment about the possibility of other companies learning from Nokia.
The Product that the Brand offers has already been mentioned. However, in the marketing part it's important to state that what characterizes Nokia is phones that tend to include all the latest technology and a lot of the consumers favourite aspects (here we have to write the special features that Nokia has). They offer also accessories like carry cases, hands free kits and in-car chargers, which generate Nokia a lot of profit, as they are very high priced...
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