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The challenge is to improve the motivation process of those individual's comprising the organization. These internal processes may be activated by intrinsic or extrinsic rewards.
Regarding motivation, theorists have developed opinions over a period of decades. As early as the 1920's, the Hawthorne Studies conducted a series of experiments at the Western Electric Hawthorne Works in Chicago. These studies were led by the Harvard Business School professor Elton Mayo who explored degrees of productivity and working conditions. This study concluded that employees are not motivated exclusively by money and that "employee behavior is linked to their attitudes" (Lindner, 1998, p...
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