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Essay text:
The case will highlight some of the current and future strategic issues that this department is facing and is likely to encounter in the future.
The case will also to some extent look at some of the company's competitors, the pressures the company is facing especially in the food department sector, the effect of the external environment on the company's positioning and look at likely changes to affect M&S in the future.
And also, highlight some issues happening inside M&S, which are not giving competitive advantages.
Marks and Spencer (M&S) - Background
According to their website, Marks and Spencer was founded in 1884, they described themselves as one of the UK's leading retailers of clothing, food, home ware and financial services, serving approximately 10 million customers a week in over 300 UK stores...
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