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So step one is to pick a niche. Then they must evaluate how to effectively maximize the market potential that is offered. By doing this, expansion geographically will be easier as they will know exactly who to franchise to, buy out, or merge with. Another point to consider is a customer staying loyal to Metropol, as they will feel it is fulfilling all their needs. They will see that Metropol is dedicated to them in their industry, not tapping into everything at once (possibly weakening some services in other parts).
A customer can easily switch from one security company to another hassle free and at minimal cost...
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Common topics in this essay:
- Analysis of the general environement of Bakhresa Group of Companies
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- Can Two Such Different Companies Find Success In Today's Market?
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