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Did it complement the product market strategy? How did their financial strategy compare with their competitors? How sensible was their financial strategy? Should they have had a lower or higher leverage? Do you approve of their debt policy? Explain.
3) What went wrong after 1976? Review macro, industry, and firm factors.
4) How did Massey respond? How did its competitors respond? What were the consequences for Massey?
5) Assess the various alternatives at the current stage of Massey's difficulties. What options are available for alleviating Massey's financial problems? How could Massey be extricated from financial distress?
6) As a financial advisor to Massey's management, what refinancing plan would you propose? Give particular attention to the various interested parties: shareholders, lenders, employees, governments, and management...
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