Marketing Plan

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Title: Marketing Plan

Essay Details:

Subject: Business

Author: Larry S

Date: January 20, 2016

Level: University

Grade: A

Length: 18 / 5183

Essay text:

Fitness4Life is providing their customers with a health care cost management program for employees that will increase employee productivity and decrease overall business costs. Preventable illness makes up approximately 80% of the burden of illnesses and 90% of all health care costs. (Wellness Proposals, 2006) Fitness4Life believes that healthy employees are more productive than chronically ill employees, and it cost less to prevent injuries or illnesses than to treat them after they occur. At Fitness4Life we tie worker productivity directly to the health care issue. We believe that traditional approaches to the current health care crisis are misdirected...

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