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This is done by creating a secret garden right in our own backyard, residing in the lush greenery of the Kranji Countryside, catering to the unique needs, lifestyle and requirements of each individual and to create a private sanctuary where our clients can relax, refresh, and revitalize their mind, body and soul. (http1) Basically, the promotional plan would be running from January to December, for the entire calendar year of 2009.
2. Marketing Mix Analysis
2.1 Price
Gardenasia is adopting the Product/Service-bundling strategy where different services and products such as food, settings and transport are bundled together in a package at a reasonable price...
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