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The marketing approach she took was to do more than offer these ingredients to her future customers; she marketed herself as offering the freshest and finest ingredients available. Kathy also aimed to appeal to her customers with an environment that could network, exchange ideas and learn from each other.
Kudler Fine Foods is now interested in further expanding the services they offer. In addition to the organic produce, fine ingredients and in store parties they would like to add catering. This paper will address the opportunities that they have in their marketing mix (product, price, promotion and place) for its new catering company...
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Common topics in this essay:
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