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The study by Kelley and Worthley agree on the Farmer and Richman (1964) model which support the role of culture in the formation of managerial attitudes, compare to the Negandhi and Prasad (1971) model that describe management philosophy as a major independent factor. This is supported by Sullivan and Weaver (2000) that cultures and institutionalized practices within countries can affect the general managerial practices within firms. In line with that, research also shows managers from Asia and from the US develop and apply different strategic orientations ( Hitt et al, 1997).
INTRODUCTION
The emergence of globalization is forcing the businesses to deal with cultural differences on a magnified scale...
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