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There are many factors resisting change such as self-interest, misunderstanding, or distrust that are difficult to reduce. The biggest and the most important step is changing organisational culture. One of its definitions is: “Any social system arising from a network of shared ideologies consisting of two components: substance-the networks of meaning associated with ideologies, norms, and values; and forms-the practices whereby the meanings are expressed, affirmed, and communicated to members” (Trice and Beyer, 1984). Edgar Schein (1985), an MIT Professor of Management, suggests that an organisation’s culture develops to help it cope with its environment, It is very powerful and has to evolve with the changing marketplace...
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