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This approach allows managers to assess complex decisions with the aid of analytical and evaluative tools, these types of organisation may look to Porters 5 forces, PESTEL, SWOT analysis and the Ansoff matrix for formulating strategy. This approach is often encouraged by stakeholders with a financial interest in the company such as banks, financial analysts, shareholders and employees. Managers may find that if they regard these financial stakeholders as the most influential they will be forced into developing a strategy which becomes more and more focused towards a Design lens style. This could possibly result in the loss of innovation within the organisation as the management become caught up in the use of analytical tools which should only be used to aid decisions not make them...
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