Kmart

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Title: Kmart

Essay Details:

Subject: Business

Author: Ray B

Date: December 30, 2013

Level:

Grade: A

Length: 15 / 4373

Essay text:

The Kmart name has become a symbol of Americana, standing for quality products at low prices. Yet too much diversification, too little attention to its core business, and brutal competition particularly from the mighty Wal-Mart and Target led to a prolonged state of decline and ultimately to a filing for Chapter 11 bankruptcy protection in January 2002 by the U.S third largest discounter and the termination of 57,000 employees (USA Today 2003). Kmart emerged from Chapter 11 bankruptcy protection in May 2003 and now has 1,500 stores. The retailer has 600 fewer stores and new leadership since filing for protection from its creditors in January 2002...

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