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However, in order to maintain its competitive edge in the fine food grocery industry, KFF must assess the business opportunities that are created by the change in technology, and KFF must also identify the generic strategies that it is pursuing and tactics that would make these strategies a realization. Finally, KFF must constantly scan the internal and external environments of the industry in order to stay innovative. This paper intends to analyze KFF’s strategic management to help KFF maintain its status as supplier of distinctive gourmet products and services.
Change in Technology and Business Opportunities
The advancement in technology has helped a lot of business create new business opportunities, and more and more businesses are taking advantage of information technology (IT) to improve business performance by increasing market knowledge and raising the quality of strategic planning (Turban, 2003)...
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