KFC- PETA Case

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Title: KFC- PETA Case

Essay Details:

Subject: Business

Author: Nicholas K

Date: March 15, 2016

Level: University

Grade: A

Length: 8 / 2274

Essay text:

The main issues that surfaced in this case are- 1. How to effectively deal with pressure groups. 2. How to effectively communicate your position on social issues. 3. How to cultivate a good corporate reputation in the masses and not just pass off as a profit making entity. Important Aspects Here there is no single solution that will solve the problem. Several steps will have to be taken by the company in order to resolve the current situation and regain its good corporate image. The important aspects that company needs to consider are: 1. Effective communication: The company needs to effectively convey its policies not only on issues regarding core business but also on important social issues linked directly or indirectly to its business...

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