JetBlue

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Title: JetBlue

Essay Details:

Subject: Business

Author: Linda W

Date: April 27, 2016

Level: University

Grade: A

Length: 1 / 276

Essay text:

Selection of less congested airports helps quick and on-time flight departure. Marketing and Sales ? Web based booking improves efficiency and eliminates the middle man. Service ? Ensuring better customer service and undertaking various training programs for same. The secondary forces for value chain analysis are: Firm infrastructure ? Top management coordinates and incorporates activities in value system. HR Management ? Investment on customer service and stock option program. Technology? It believes in technological investment; it was the first airline to innovate paperless cockpit; web based ticketing and automated baggage...

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