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Essay text:
The system worked by downloading a software tool from Apple website that was used as the interface for the online store. Users where then free to buy the library of songs through a search engine. iTunes has a user friendly interface and very up to date features. Also being part of Apple, a recognized brand, which helped iTunes to succeed quickly in the market.
From a price perspective the download of the interface was free. The price for each song was less than $1, although the profit margin was only 10% per song. iTunes strategy was to be the center of a user’s digital world.
From a promotion perspective most of the artist liked the idea of iTunes because Apple’s brand was in line with their images...
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Common topics in this essay:
- Itunes
- Apple itunes
- Peer-to-Peer Networking and Operations
- Downloading Copyrighted Music: Legal Or Illegal
- Security in peer to peer networks
- Peer Pressure
- Peer Pressure
- A Unified Peer-to-Peer Database Framework
- Evolution of Peer to Peer
- iPod and iTunes
- iTunes and The Digital Music Industry
- itunes
- itunes
- Peer to Peer Technology
- Peer-to-Peer
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