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Is The Strategy Making Context Different In

Is the strategy making context different in Australia and the USA? If so, how?

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Title: Is the strategy making context different in Australia and the USA? If so, how?

Essay Details:

Subject: Business

Author: Monica D

Date: February 24, 2012

Level: University

Grade:

Length: 6 / 1755

Essay text:

The Demographic Segment The demographic segment is concerned with a population’s size, age, structure, geographic distribution, ethic mix and income distribution (Hanson et al. 2005, P. 51). To highlights the similarity, both Australia and USA are experiencing a demographic shift towards an older population (Social Security Online 2007). To imply, old generation is a new niche market opportunity in both countries today. 1.1 Population Size The resident population of USA today is above 302 million, and of Australia today is approximately 21 million (U.S. Census Bureau 2007). It implicates that USA domestic market is 15 times bigger than Australia...

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