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Essay text:
The increase in price works just as the law of demand states. The quantity of goods, orange juice in this case, is inversely related to price. That is the quantity demanded is higher then the quantity supplied which caused the prices to rise.
In this case, not only the consumers were affected but also the major juice makers like PepsiCo Incorporated and Coca-Cola Company were affected. PepsiCo owns Tropicana products and Coca-Cola owns Minute Maid. The article states that both companies get the vast majority of their juice from Florida, which is second only to the country of Brazil in orange production...
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