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international marketing

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Title: international marketing

Essay Details:

Subject: Business

Author: Virginia W

Date: March 30, 2013

Level: University

Grade: A

Length: 10 / 2897

Essay text:

Introduction 2. Globalisation 3. Internationalisation 4. Global marketing 5. Discussion 6. Conclusion 7. Bibliography 1. Introduction The process of globalisation is moving toward a world in which barriers to cross-border trade and investment are declining; perceived distance is shrinking due to advances in transportation and telecommunications technology’ material culture is starting to look similar the world over; and national economics are merging into an interdependent, integrated global economic system. Globalization has several facets including globalization of markets and the globalization of production...

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